Bachelor of Business Administration (BBA)

The Bachelor of Business Administration (BBA) degree programme is conducted by Greenwich School of Management as a Northwood University outreach programme studied in London, UK. Training for this postgraduate university programme leads to the award of the degree and title Bachelor of Business Administration.
Majors
Students may choose from two majors:
BBA Major in Management
BBA Dual Major in Management and Marketing
Dual Majors require completion of the same core subject modules as for the Major in Management, but with substitution of elective Management modules for specialised subjects specific to the Dual Major. The requirement for each of these majors is detailed fully on the individual programme pages.
Modules may be subject to change according to the academic needs of the programme.
Taught Subject Modules
The Bachelor of Business Administration (BBA) programme starts with progressive learning of key elements of business management through 36 subject modules taught at Greenwich School of Management. Students with relevant, recognised experience or qualifications prior to their enrolment on the BBA programme may obtain credit transfers as detailed under 'Transfer of Credit Hours'.
A minimum of five subjects must be studied each semester, but additional subjects may be available wishing to make fast track progress on the programme.
Independent Study Modules
In addition to the 36 modules taught at Greenwich, students
must complete a total of 9 Northwood Independent Study
Modules. Six of the Independent Study modules are 'reader' programmes
which require students to carry out their own analysis of
reading matter selected by Northwood. These are normally
completed in the UK. Students' work is submitted to
Greenwich and then sent to the USA for assessment by
Northwood University. The final 3 Northwood modules are
delivered at Northwood's Michigan Campus in USA and consist
of two seminars and a final written and oral examination.
Credit Hours
All modules on the BBA programme confer 4 credit hours,
giving a total of 180 credit hours for the full programme. 180 credit
hours is the minimum requirement for graduation.
Transfer of credit hours
Credit hour transfers may be granted for relevant, recognised
qualifications held by students prior to enrolment on the BBA
programme. Credits may be given for any of the 36 modules
taught at Greenwich School of Management, but not for any
Northwood Independent study module or seminar. The
maximum allowable award is 72 credits, which is equivalent to
18 subject modules.
Programme duration
The full duration of the programme is 9 semesters. One
semester is approximately four months long and students are
required to study a minimum of 5 subjects each semester. The
total programme duration with full attendance and progress in
examinations is 3 calendar years. This duration is reduced for
students awarded credit transfers for previous qualifications.
Students may, depending on their performance on the
programme, apply in writing for a semester off, but this will
not be permitted during the first year of study.
Starting Dates
The BBA Programmes have enrolment dates in February, June and October each year.
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