Module Description
Introduction to Accounting, theory and practice of measuring and interpreting financial data, bookkeeping procedures, preparation of working papers and financial statements, accounting procedures in different forms of business, trial balances, basic profit and loss statements and the structure of the balance sheet.

Module Description
Legal theories and practical applications of law applicable to the business world property, trusts, contract, tort and agency, common law and equity, legal and equitable rights, scope of legislation and case law, construction of contracts, breach of contract and remedies, misrepresentation, law of employment.

Module Description
An introduction to the basic concepts of marketing, the role of marketing in an enterprise economy, objectives and policy formulation, marketing organisation, strategy and tactics, the marketing interface with other business functions, products, markets, distribution and promotion.

Module Description
General microeconomic theory with an emphasis on supply and demand, Output decisions, resource allocation, natural resource economics and public policy, cost structures and market classification, pricing of productive resources, opportunity cost optimisation.

Module Description
Overview of the principles, concepts and theories of Management, problems and practices of management, functions and responsibilities, strategic planning and decision making, authority and accountability, delegation of authority, objective selling and controlling, organisation structures, hierarchical, matrix and products structures, managerial problems of small organisations, social responsibilities of Management.

Module Description
The use of effective English in the business context, understanding and paraphrasing complex business texts, report writing and composition of business letters, use of colloquial English, memoranda, formal policies, oral communications.

Module Description
Channels and modes of communication in organisations, written communication skills including executive summaries, business correspondence and reporting and presentation of research findings, barriers to effective communication, technology and communications, symptoms of poor communication, emphasis of professional techniques of structuring and presenting business data.

Module Description
Introduction to critical reading, language choice, sentence and paragraph structure, Writing summaries, argumentation, literary and figurative language, essay structure, causal analysis, identify and use of metaphor, simile and personification, expository essays

Module Description
Record financial transactions, determine profit or loss for a small business, Cash flow statement, Construction of cash budget, Analysis and evaluation of accounts, Liabilities and Equity, Accounting for investments, leases, debt and earnings per share, Budgeting and budgeting behaviour theory

Module Description
The role and development of Market Research, methodologies, primary and secondary research, sampling techniques, questionnaire design, survey planning, interviewing, qualitative research and attitude research, test marketing, data handling and interpretation, statistics reporting and analysis.

Module Description
Theoretical and conceptual framework used to reach financial decision, sources of finance, capital structure, financial forecasting and appraisal, financial ratios, implications of takeovers and mergers, management of working capital, gearing, international issues, currency transactions, time values, valuation of stocks and shares, annuities, borrowing strategies.

Module Description
The behavioural, structural, operational and legal aspects of managing an organisation’s human resources, the interrelationship between managerial functions and human resource policies, human resource functions of job analysis and design, recruitment, training and development, compensation and benefits, appraisal and retention, morale and motivation, sources of conflict, functions of governmental agencies and unions that are responsible for ensuring legal compliance.

Module Description
An examination of general macroeconomics theory with an emphasis on government economic policies and taxation, economic fluctuations, fiscal policy, monetary policy, balance of payments, international trade, economic growth and comparative economic systems.

Module Description
A basic understanding of the interpersonal issues that arise in a business context, factors determining organisational culture, understanding power, influence and conflict in organisations, factors contributing/detracting from high performance team building, critical elements of personal, inter-team and intra-team communication.

Module Description
Characteristics of the decision making process, models and systems approach to decision making, The psychology of decision making, limitations and problems arising from group decision, different style of management in organisations, methods of investment appraisal, quantitative and qualitative issues, budgetary control in decision making, Strategic decision making, ethical relativism and environmental complexity.

Module Description
Nature and purpose of public relations, Communication, research, planning and evaluation of PR, the role of the PR department or consultancy, responsibilities of PR managers and staff, , planning PR campaigns, setting objectives and goals, cost effectiveness, media selection, budgeting, forms of PR news releases, feature articles, multimedia house journals, presentations, ethics and professional codes, legal controls, the future and the impact of the internet on communications and PR

Module Description
Management and control of the selling process within a company, Sales force selection, recruitment, interview and assessment methods, identification of selling activities appropriate for particular businesses and business situations, effectiveness of sales methods, interface between sales and the marketing and advertising functions, effects on turnover and profit.

Module Description
Cause and effect comparisons of the impact of economic policies on social structures and tose of social structures on economic progress, econometric comparisons, welfare policies, intervention and redistribution, social development, transition of command economies to free markets

Module Description
International distribution of resources and economic activities, regional specialisation, impact of physical environment on economic strengths and weaknesses, international distribution of human resources and skills, influence of local culture on economic specialisation and trade.

Module Description
The core sociological concepts, methods and theories, nature of explanation in the social sciences, historical context of the development of sociology, major current sociological perspectives, application of scientific methods in sociology, major social problems and the views of sociological authorities.

Module Description
Definition of basic computer terminology, computer operations and software productivity tools for data storage and analysis, word processing, spreadsheets, presentation graphics and email, date transmission systems, computer languages, programming, software, use of computers in production, finance, accounting, and marketing.

Module Description
Introduction to the concepts of probability, probability distribution, sampling methods, survey methods, questionnaire design, interviews, tabulation, averages and dispersion, forecasting, correlation and regression, time series analysis, index numbers

Module Description
Introduction to TQM, historic evaluation and relevance of TQM in today’s environment, relationship between TQM and management culture, Customer lead approach, evaluation of the customer and other stakeholders, the Management of Change – a modern perspective, team work communication and decision making.

Module Description
Nature, causes and organisational effects of change, innovation management in a organisational context, innovation as a management process, models of innovation, economies and market adoption, how national states can facilitate innovation, waves of innovation and growth in capitalism, innovation and the market, managing uncertainty, organisational characteristics that facilitate innovation, employee involvement in innovation, barriers to change, selecting alternative paths, reconciling financial and commercial pressures, management of new projects and ventures.

Module Description
An analysis of the backgrounds, cultures and customs of differing peoples and nations, the nature and effect of global development, human welfare indicators, the effects of globalisation on attitudes to the developed market economies, changes since the cold war era, current developments.

Module Description
Examination of case studies to give practical illustrations of managerial problems relating to particular parts of organisations and to organisations as a whole, the importance of leadership, the role of innovation, environmental opportunities, development of students' skills in analysing problems and providing appropriate recommendations.

Module Description
Basics of historical study: primary and secondary sources; bias and context; ancient and modern thought-patterns and concepts, the historical development of Western civilisation and its traditions, the evolution of social, economic, religious and political systems to fit the changing conditions of each age, and the expression of changing values and beliefs through intellectual and artistic endeavours, the development of Western civilisation from ancient Near Eastern cultures to the beginning of the modern era in the 1600s.

Module Description
Exporation of the key issues in US history with particular reference to the social, economic and political developments, the pre and early colonial period, the Revoution and its aftermath, political, social and economic change before and after the Civil War, the late Nineteenth Century, Progressivism, isolationism, the First World War, the Depression and the ‘New Deal’, the Second World War, the Cold War

Module Description
Features of B2B process, types of organisational customers, distributors, OEMs, institutions, types of business goods and services, the strategic role of procurement in organisations, influences shaping organisational buying behaviour – internal, external, relationships and individual influences, customer portfolio matrix, key account management, media and B2B marketing, the importance of business ethics and CSR, organisational power and conflict

Module Description
Introduction to branding and the principles of branding, brand identity and recognition, brand equity concept and valuation of brands, complex brand strategies and relationships, how to manage brand failure, the new media and the future of branding, internet driven retail brands

Module Description
Structure of advertising, overview of present advertising industry, types of advertising media and advertising agencies, advertising campaigns, planning of advertising production, market research agencies, quantitative and qualitative research, the law and legislation of advertising, regulation in practice

Module Description
Function of mathematical models, solving quadratics equations, systems of equations and mathematical models of business finance, an understanding of the Real Number System, logarithmic and exponential equations, simple and compound interest, present value and annuities, system of liner inequalities, application of notation and principles of sequences and series.

Module Description
Overview of basic environmental principles, biological and physical sciences, basic environmental issues of human population, growth, biodiversity, natural resources and energy use, interrelationships between ethical, social, economic and political issues

Module Description
An introduction to philosophical thinking and its application to current management methods, examination of major social and political concepts such as freedom, authority, justice, law, obligation and rights, emphasis on important philosophers and ideologies in the history of philosophy, epistemology, political philosophy and accepted socialist, feminist and ecological philosophy issues.

Module Description
A study of moral decision making and theories that define responsibilities, examination on sources for moral values – law, authority, culture, tradition, religion, problems associated with ethical subjectivism, prominent historical approaches to ethics in the West

Module Description
Identifying and developing the skills needed for effective business presentation, introduction to the basics of public speaking, initial contact and relationship building prior to presentation, effective use of visual aids, assessing the needs of target audiences, acquiring knowledge for specific presentations, tailoring content to the recipient, evaluation and follow-up.

Module Description
Overview of major psychological concepts and techniques, summary of classical theories of human behaviour covering topics as perception, learning, personality, conflict, motivation, team work, empowerment and wellness, productivity and job satisfaction, methods and ethics in psychology, occupational strain, stress management and counselling